When nature sets the tone


Closer to nature, more peace, greater well-being; built using natural materials, and incorporating ventilated ceramic tiles for a perfect indoor climate, the ‘Auenland’ [meadowland] development is a genuine oasis for families.



The Auenland is a new housing development – or ‘residential village’, as it is called – in St. Martin an der Traun.  The first phase of construction began in 2019, and the end result is 21 apartments of 50 to 105m2.  What sets these homes apart is that they have been designed to merge harmoniously into the existing environment and focus on natural, high-quality building materials. “The Auenland is surrounded by green, and designed around the principles of sustainability, which obviously excluded the use of any artificial materials,” explains architect Peter Schaufler from arinco in Traun.  Only premium-quality, natural materials were considered for the build, including the façade: “In the end, brick won out over wood for this project because of design and durability considerations,” says Schaufler.






The gardens and balconies of the first phase of homes are south facing and overlook green spaces and buildings within the residential village.  The architectural team chose to use the Argeton façade system here, which uses ventilated ceramic panels and integrated insulation to create a pleasant living environment. “Bricks have many advantages, which are apparently quite simple but actually contribute significantly to well-being,” says Schaufler.  “For example, their surface is always warm to the touch and, in the evening, the stored solar heat is released.”  The weather and frost-resistant qualities of the bricks also mean that the façade has an especially long life.




It is not just the materials, but also the colours, used in the building that have been selected to reflect nature.  The salmon and red brown ceramic tones mimic autumn leaves on trees and shrubs; they are strong colours, yet reflect the hues of the natural environment.  “There is no regularity to the pattern; we wanted to create a vibrant design with few contrasts,” says Peter Schaufler about the design, which was first produced in 3D to visualise the effect.  “The client made the final decision about colours and materials based on our insights and a model made of the actual materials,” he explains. “This approach let the look and feel do the convincing.”





Project name: Auenland, St.Martin/Traun, Austria

Architect: arinco planungs + consulting gmbh

Client: Real-Treuhand Projekt- und Bauträger GmbH

Products used: Argeton, main colour: salmon/ pastel red, contrast colour: red brown

Year of completion: 2019


For more information about Argeton click here.

Reference: Wienerberger Architectum

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